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Opinion: How better community engagement can improve emergency management in ÎÚÑ»´«Ã½

Community initiatives play a vital role yet they are often not recognized by emergency response organizations, and as a result are often under-utilized.
Merritt flooding
The entire City of Merritt was ordered to evacuate after floodwaters knocked out the town's wastewater plant and inundated buildings and streets in 2021.

Environmental, social and public health emergencies are becoming more frequent and severe around the world. The rapid pace at which emergencies are occurring, compounded by social crises like homelessness, addictions and mental health, are over-stressing our emergency management systems. However, .

In response, . And yet, despite a thriving legacy of volunteerism, . ÎÚÑ»´«Ã½ is the only G7 country without a national health security and emergency agency. And without such coordinating agency, communities are left to scramble when emergencies strike.

When emergencies arise, the Canadian Armed Forces (CAF) are often called up to provide much needed support. However, the military is supposed to be called upon only when demand exceeds provincial capacity. Yet provinces have come to view the CAF as their first, rather than their last resort. Every time the CAF is called for assistance, .

If not the CAF, then what should be the source of this labour? . One of them pertains to mobilizing volunteer and skilled labour at the community level. The reality is that , making emergency management a community concern. This is what the WHO refers to as a

Those in charge of devising the national emergency management strategy are confronted with : the evolution of grass-roots initiatives to tackle community emergencies, and the lack of integration of those initiatives into emergency management systems.

Community volunteers still feel that they work as “add-ons” rather than from within emergency management plans. The massive participation of citizens during forest fires and flood emergencies, and the increasing involvement of ordinary citizens in volunteer emergency response groups confirm that . With its access to local networks, and its ability to mobilize others, community volunteers represent a unique and cost-effective resource.

The Cobourg Community Centre Clinic

Volunteers in communities across ÎÚÑ»´«Ã½ are emotionally invested to help and engage during emergencies, particularly .

This was the case, as colleagues and I recently documented, of the .

This community initiative involved 600 volunteers who stepped up to help their community build and run a vaccination clinic when the community sensed that vaccination plans were not moving quickly enough. devised this initiative which involved retrofitting the community centre to serve as a clinic, organizing, and managing volunteer tasks, and assisting health-care providers in distributing vaccines.

We interviewed volunteers, health-care providers, Rotary club members, public health unit staff, hospital staff, local businesses and city employees to capture the stories behind the clinic. These stories became the catalyst for positioning the CCC as a model of community engagement for crisis response.

Several lessons were identified but likely the most insightful one for formal emergency agencies and government was the realization that . In the case of the CCC, it was not difficult to drive seniors to the vaccination clinic. It was not difficult for volunteers to assist with documentation at the mobile clinics. It was not difficult for retired teachers to use stuffed toys so children wouldn’t be scared by the vaccine. And it was not difficult for local businesses to donate materials and labour so that the clinic was built according to protocol.

Therefore, instead of making emergency response seem unduly complex for volunteers, emergency agencies ought to welcome their involvement. In fact, it might even be wise for emergency agencies to learn about the way community volunteers respond – since it seems – to welcome their input, and thus enhance a community’s emergency response capacity.

Three strategies communities can implement to get started

If you and others would like to help prepare your community to become an effective partner to official emergency responders, here are some strategies to help organize your efforts:

1. Foster ongoing relationships with community partners, not just during crisis.

Remember that everyone brings expertise to the table and that partnerships may involve groups you don’t always think of. Therefore, welcome community partners as part of task forces. It helps the community see a different side of government organizations despite their reputation for being slow to pivot, or too bureaucratic.

2. Maintain a repository of community members’ skills, don’t leave it to chance.

During crisis, this repository or database will facilitate decision-making regarding distribution of tasks among volunteers and discover unique skills that otherwise would go unnoticed in a large community.

3. Communicate through diverse channels, even if it feels redundant.

Emergencies are emotionally draining for everyone. Frequent feedback and debriefing help strengthening engagement and morale. Therefore, use multiple and existing channels, such as huddles, newsletters, appreciation events, etc., and encourage community leaders to spread information to the larger community.

Communities have shown that they play a vital role to large and small emergency responses: from COVID-19 tracing and vaccination, to . However, community initiatives are often not recognized by emergency response organizations, and as a result community volunteers are often under-utilized.

This tension over how to engage community volunteers to effectively respond to crisis and work with formal emergency response teams requires we all change how we think.

Contemporary emergency management demands all hands-on deck. As the Cobourg Community Centre clinic initiative demonstrated, instead of warding off community volunteers, the focus should be on ensuring they are ready to respond and educated on the scope of their involvement.

Throughout her academic career, Sayra Cristancho has received tri-council research funding from the Canadian government as well as research funding from the Royal College of Physicians and Surgeons of ÎÚÑ»´«Ã½ and internal research funding from Western University.